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Diamonds 4 C Customer Privacy Policy

Diamonds 4 C takes your privacy very seriously. Diamonds 4 C does not sell or rent your contact information to other marketers. Diamonds 4 C Customer Privacy Policy covers the collection, use, and disclosure of personal information that may be collected by Diamonds 4 C anytime you interact with Diamonds 4 C , such as when you visit our website, when you purchase our products, or when you call our sales or support associates. Please take a moment to read the following to learn more about our information practices, including what type of information is gathered, how the information is used and for what purposes, to whom we disclose the information, and how we safeguard your personal information. Your privacy is a priority at Diamonds 4 C , and we go to great lengths to protect it.



Why we collect personal information

We collect your personal information because it helps us deliver a superior level of customer service. It enables us to give you convenient access to our products and services and focus on categories of greatest interest to you. In addition, your personal information helps us keep you posted on the latest product announcements, special offers, and events that you might like to hear about.


What information we collect and how we may use it

There are a number of situations in which your personal information may help us give you better products.
For example:
* When you interact with Diamonds 4 C , we may collect personal information relevant to the situation, such as your name, mailing address, phone number, email address, and contact preferences; your credit card information and information about the Diamonds 4 C you own, such as their date of purchase; and information relating to a support or service issue.
* We may use personal information to provide products that you have requested as well as for auditing, research, and analysis to improve Diamonds 4 C ’s products.


When we disclose your information

To help us provide superior service, your personal information may be shared with legal entities within the Diamonds 4 C group globally who will take steps to safeguard it in accordance with Diamonds 4 C privacy policy. At times we may be required by law or litigation to disclose your personal information. We may also disclose information about you if we determine that for national security, law enforcement, or other issues of public importance, disclosure is necessary.


How we protect your personal information

Diamonds 4 C takes precautions — including administrative, technical, and physical measures — to safeguard your personal information against loss, theft, and misuse, as well as unauthorized access, disclosure, alteration, and destruction.

You can help us by also taking precautions to protect your personal data when you are on the Internet. Change your passwords often using a combination of letters and numbers, and make sure you use a secure web browser like Safari. Integrity of your personal information

Diamonds 4 C has safeguards in place to keep your personal information accurate, complete, and up to date for the purposes for which it is used. Naturally, you always have the right to access and correct the personal information you have provided. Cookies and other technologies

As is standard practice on many websites, Diamonds 4 C website uses “cookies” and other technologies to help us understand which parts of our websites are the most popular, where our visitors are going, and how much time they spend there. We also use cookies and other technologies to make sure that our online advertising is bringing customers to our products and services. We use cookies and other technologies to study traffic patterns on our website, to make it even more rewarding as well as to study the effectiveness of our customer communications. And we use cookies to customize your experience and provide greater convenience each time you interact with us.

For example, knowing your first name lets us welcome you with a greeting the next time you visit the Diamonds 4 C Store. Information such as your country and language — and if you’re an educator, your school — helps us provide a more useful online shopping experience.

As is true of most websites, we gather certain information automatically and store it in log files. This information includes Internet Protocol (IP) addresses, browser type, Internet Service Provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data.

We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole. Diamonds 4 C will not use the information collected to market directly to that person.

In some of our email messages we use a “click-through URL” linked to content on the Diamonds 4 C website. When customers click one of these URLs, they pass through our web server before arriving at the destination web page. We track this click-through data to help us determine interest in particular topics and measure the effectiveness of our customer communications. If you prefer not to be tracked simply avoid clicking text or graphic links in the email.

In addition we use pixel tags — tiny graphic images — to tell us what parts of our website customers have visited or to measure the effectiveness of searches customers perform on our site.

Pixel tags also enable us to send email messages in a format customers can read. And they tell us whether emails have been opened to ensure that we’re sending only messages that are of interest to our customers. We may use this information to reduce or eliminate messages sent to a customer. We store all of this information in a secure database located in Cupertino, California, in the United States. Our companywide commitment to your privacy As we said, Diamonds 4 C takes protecting your privacy very seriously. To make sure your personal information is secure; we communicate these guidelines to Diamonds 4 C employees and strictly enforce privacy safeguards within the company. You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.